Balkan Bump: Super Bowl Commercial and working with CloZee, Beats Antique, and Bonobo
Balkan Bump and I sat down and discussed his storied career including how he started working with Gramatik, his collab with CloZee and playing with her at Coachella, playing shows with Beats Antique, Moon Hooch, and Bonobo, licensing his song Aymo with Talib Kweli and Gramatik to Porsche for a SuperBowl Commercial and more. It was an absolute pleasure to sit down with Will and pick his brain. Enjoy.
Timestamps:
00:00:00 - Intro
00:00:20 - What is A Path Unfolding all about?
00:01:10 - New single Rabat and the making of the music video - Watch the full music video: https://www.youtube.com/watch?v=5tBRlNJS5vo
00:08:05 - The art of opening
00:08:50 - Recent tour with Moon Hooch and how they play
00:12:05 - Playing with CloZee at Coachella and how that came together
00:17:55 - How the song "Varshaver" with CloZee came together
00:21:24 - Writing songs for the stage
00:24:45 - Meeting and working with Gramatik
00:28:12 - Played with Pretty Lights and Talib Kweli on Conan O’Brien
00:34:59 - How Aymo got licensed for a Super Bowl Commerical by Porsche
00:40:30 - Effects of having a song on the Super Bowl
00:43:30 - Working with Beats Antique and playing at the Fox Theater with a 10-piece band
00:46:32 - Working with Bonobo on his North Borders tour
00:51:35 - Will’s other project Alligator Space Walk - [https://willmagid.bandcamp.com/album/alligator-spacewalk](https://willmagid.bandcamp.com/album/alligator-spacewalk)
00:52:00 - What is Golden Bell? Will’s live electronic music company for private events and weddings - and the freedom that provides
00:58:00 - Upcoming music and shows - Desert Drip tour and EP, track with AHEE, Moon Hooch, tune with Manic Focus
00:59:45 - Why albums are important?
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Details
- Category
- Entrepreneurship, Music Industry, Creativity, Storytelling
- Duration
- 1h 02m
- Published
- Feb 08, 2026